You have the desire. We have the strategy. Together get you career happy.

If any of these ring true...

- I know what I want to say, but not how to say it

- I should be getting more responses, views, opportunities, clients

- I’ve never had to look for a job/opportunity throughout my career 

- I’m ready for a change, but don’t know how to make it happen

- I like my company, I just want to move up or have more impact

- I want something more, but don’t know what or even how to start

- I want to target a new industry/career, how do I tailor my past

- People don’t see me professionally for who I am or what I can do

- I want to be a more effective, influential speaker

- I want to connect with people (clients, staff, leaders) better

- I want to interview better

- I want to be a better leader

- I want to expand my network’re at the right place.


Choose your path between Job Search or Career Enhancement

JOB SEARCH- comprised of branding & strategy

First step: a clear goal

Branding includes Resumes, LinkedIn, Letters, etc. 

Strategy choice between Inactive, Passive or Active 

CAREER ENHANCEMENT - coaching for specific needs

Career Clarity



Public Speaking

Hidden Job Search


I'm ready for my next position - job search

I want to be prepared

I want to strengthen my personal brand, positioned to 'be found' and be prepared without actively looking 

or I have a specific job I want to apply to now, I'm just looking for a 'one and done'. 


based on career levels. Branding material creation only with no additional job search support.

I'm planning on responding

I need or want branding tools (Resume/LinkedIn), my primary search activities will be responding to job boards and maybe talking to my existing network.  

This is a customization for a target position and additional coaching strategy option available as a stand alone or in addition - at a discount - your Resume and/or LinkedIn creation.

I want to take control

It's estimated 50% - 85% of jobs aren't visible to job seekers. I want to learn how to tap this market, shorten search time, with better results.

This is a customization for a target position, cracking of the hidden job market  and additional coaching strategy option available as a stand alone or in addition - at a discount - to your Resume and/or LinkedIn creation.  Training only available under 'Alliance Building' Tab Hidden Job Market.

I'm ready to shine - career enhancement

I've interviewed but not received offers or I need interview prep to nail it

 With a range of interview assistance options, we have just the right tools you need to shine in your interview. We have negotiation coaching for your best offer.

I want to improve my connectivity, influence, delivery and speaking skills

Tongue-tied to silver-tongued, we can help any professional improve their public speaking delivery, confidence, audience connection and influence. 

I want to expand on or build my professional network

"It's not what you know but who you know" … but how do you get to know them? With building and expanding your network coaching and training.

Why all the options?

Because having only an engine won't get you where you want to go

Your baseline personal branding (Resume, LinkedIn, etc.) is like the engine of a car. It's the core. But without the transmission, body, gas and other parts, that car isn't going anywhere.  

The additional parts - strategy, interviewing, negotiating, career coaching etc. combined give you a full set of tools and the power of how to use them to achieve your goals. 

The choice is always yours and we will support you; however we will not shortchange you by neglecting to inform you of your options and their benefits. 


Want to cut to the chase - click below for options (without details) and investment

coming soon!

Bootcamps & Self-Paced Learning!

 The benefit of coaching and training - at a discounted! Monthly boot camps and self-paced training options!

your success Tools


Resumes | LinkedIn | Bios | Social Media 

Cover Letters | Value Proposition Letters

Thank You Letters  | Networking Letters

Informational Interview Communication

References | Recommendations

Thought Leadership Articles


Hidden Job Market Job Search

Resume Customization 

Brand Identification/Clarification Exercises

Career/Balance Goals Identification/Clarification

Goal Achievement Accountability Program

Career Coaching | Interview - Negotiation Coaching

 Public Speaking Coaching | Networking Strategy & Coaching 

Options: 1-1 Sessions/Packages, Bootcamps or Video Program

Your Career Alchemist

Lisa K. McDonald, CPRW
Executive Resume Writer
Executive Career Coach
Career Success Coach

Lisa K. McDonald - Turning job lead into career gold

Lisa uses nimble strategies, keen insight and confidence building coaching to transform client's boring corporate existence into outstanding levels of successes.  She straightforward, highly supportive and empowering.  Her background spans over 20 years across leadership,  coaching, and recruiting with extensive training, certification in Resume Writing, Career Coaching, Body Language and NLP.

Nominated for two industry awards

Best Portfolio Career Resume

Best Portfolio Career Resume 2019 Nominee 2019, TORI, Toast of Resume Industry, Lisa K. McDonald

This is a new category described as representing a resume that speaks to multi-dimensional leaders, executives and thought leaders who use their resume regularly to field and secure opportunities (contracts, consulting, board roles, adjunct professorships) beyond a traditional career move.  

Best Marketing Resume

Best Marketing Resume 2019 Nominee, TORI, Toast of  the Resume Industry, Lisa K. McDonald

This category is described as representing Marketing and its impact on productivity and growth across "social media, digital/disruptive, brand, experiential, field, event planning, analysis, advertising, e-commerce, web of producers, revenue officers, PR, and even customer officers (CCO)". 

A little humor, a little candor, a lot of insight